Apr 11, 2022
In Fashion Forum
Editor’s Guide: At the DingTalk SaaS Partner Forum held on November 26, DingTalk released a “free migration” plan: corporate users can migrate third-party applications purchased on other platforms to the DingTalk platform for free. After a new product buy email list is launched, companies often use free promotion strategies to buy email list promote a product to expand its user base and occupy the market. But as a leading domestic collaborative office product, why does Dingding do this? The author of this article analyzes the reasons behind it, let's take a look~ In recent years, the operating pressure of domestic enterprises has been increasing. As the demographic dividend continues to subside. Digitizing enterprise management and using enterprise service software to improve work efficiency and reduce costs have become the main buy email list choice for major enterprises to solve the pressure of cost growth. The high sentiment of enterprises towards digitalization has promoted the rapid development of the entire enterprise service industry. Among them, the SaaS industry, in particular, has made rapid progress. It is under this favorable situation that Dingding released a "free migration" plan at the SaaS partner forum held recently. According to the introduction of Dingding. As a leading enterprise in the enterprise service industry, it now chooses to use free methods to attract new users. What is Dingding afraid of? 01 Started to use free to attract users, what is Dingding afraid of? As a promotion method, free experience buy email list is the most common marketing method. Use free to attract users to use the product, to cultivate its stickiness, and then to achieve the purpose of paid use. However, this method is most often used in the initial stage of an enterprise to promote business and occupy the market.